Legal
Terms of Use
These Terms of Use govern your use of the TagLink website, the purchase, activation and use of TagLink products, and the TagLink messaging service, including lost-item recovery and TagLink Connect.
Legal
Terms of Use
These Terms of Use govern your use of the TagLink website, the purchase, activation and use of TagLink products, and the TagLink messaging service, including lost-item recovery and TagLink Connect.
Last updated: 23rd September 2026
Contact: hello@taglink.co.uk
By purchasing, activating, managing or using a TagLink product, or by using our website or messaging service, you agree to these terms.
If you activate or manage a TagLink for another person, you are responsible for complying with these terms and ensuring that your use of the TagLink is appropriate.
Who we are
TagLink is a trading name of Orange Feather Ltd, a company registered in England and Wales under company number 14263776.
General enquiries: hello@taglink.co.uk
Orders and returns: returns@taglink.co.uk
TagLink products and service
TagLink provides physical QR tags, stickers, Bands and Wallet Cards together with a digital messaging service.
For everyday belongings, the service is designed to help lost items reconnect with their owners.
TagLink Connect is our person-support service. It provides an additional way for somebody to help a child, young person or adult reconnect with a parent, family member, carer or other trusted contact.
For the purpose of these terms, the trusted contact is the adult whose email address is registered to receive messages when the TagLink is scanned.
When a TagLink is activated, its QR code is connected to the email address provided by the owner or trusted contact.
When somebody scans the QR code, they can send a message through the TagLink service. That message is routed to the email address associated with the TagLink.
TagLink is not a GPS or location-tracking service. We cannot guarantee that an item will be found or returned, or that a person will be assisted or reconnected with their trusted contact.
Placing an order
Retail purchases are currently processed securely through Stripe.
When placing an order, you are responsible for providing accurate:
contact information
delivery information
product choices
personalisation or engraving details
Prices shown at checkout are the prices applicable to that order, including any delivery charge shown before payment.
If we are unable to fulfil an order, there is an obvious pricing or product error, or we need further information from you before production, we may contact you and, where necessary, cancel and refund the order.
Personalised and custom products
Many TagLink products are personalised or engraved specifically for the customer.
Please check any names, initials, wording, logos or other personalisation carefully before submitting your order.
We are not responsible for errors in personalisation information supplied by the customer.
Where you provide a business, club, school or other organisation’s logo or branding, you confirm that you have the appropriate authority or permission for us to reproduce it for the purpose of fulfilling your order.
We may decline personalisation that we reasonably believe is unlawful, offensive, misleading or infringes another person’s rights.
Delivery, cancellations and returns
Delivery times, charges, international delivery, cancellations, returns and refunds are explained in our Delivery & Returns Policy.
Personalised or custom-made products cannot normally be cancelled or returned simply because you have changed your mind once personalisation has begun.
This does not affect your statutory rights if a product is faulty, damaged, incorrectly supplied or not as described.
UK online customers also have statutory cancellation rights for most non-personalised goods.
Activating your TagLink
You are responsible for providing an accurate email address and activation code when activating your TagLink.
You may also provide the trusted contact’s name, but this is optional and is used only to personalise notifications.
You should ensure that:
your activation details remain accurate and current
you can access the email account associated with the TagLink
the email account is monitored appropriately
you check messages relating to the TagLink
you contact us if the email address associated with the TagLink needs to be changed
you test the TagLink after activation to confirm that its QR code and notification journey work
Where a TagLink is activated for another person, the registered email address should belong to the family member, carer or other trusted contact who has agreed to receive messages.
The person activating or managing the TagLink is responsible for explaining its purpose to the person wearing or carrying it, involving them in the decision wherever reasonably possible and ensuring that its use is appropriate.
Where a TagLink is used on a child’s belongings, it should be activated and managed using the details of a parent, legal guardian or other appropriate responsible adult.
Where TagLink Connect is used by somebody under 18, it must be activated and managed by their parent or legal guardian, or another responsible adult authorised by their parent or legal guardian.
The child’s email address should not be used as the trusted contact. TagLink does not require the child’s name or contact details during activation.
By activating TagLink Connect for somebody under 18, you confirm that you are aged 18 or over and that you are their parent or legal guardian, or a responsible adult authorised by their parent or legal guardian.
TagLink Connect
TagLink Connect may be supplied as a wearable Band, Wallet Card or Support Pack containing both.
Each format provides a QR-based communication route to the trusted contact registered during activation.
The wearer does not need to press a button, charge a device, use an app or operate any technology.
TagLink Connect can be used by children, young people and adults who may benefit from an additional way for somebody to contact a person they trust.
The wearer, their family, carer or supporting organisation is responsible for deciding whether TagLink Connect is appropriate for the individual and their circumstances.
Use of TagLink Connect should be voluntary, clearly explained and centred on the individual’s needs, comfort and wishes wherever reasonably possible.
For a child or young person, the purpose of TagLink Connect should be explained in a way appropriate to their age, communication needs and understanding. Their views and willingness to wear or carry it should be considered.
The wearer, their parent, legal guardian, carer or trusted contact may stop using TagLink Connect at any time.
Contact hello@taglink.co.uk if you would like a TagLink deactivated or the registered email address changed.
Families, carers and organisations retain their existing duty of care and safeguarding responsibilities.
Schools, parent-carer forums, community groups, care providers and other organisations distributing or recommending TagLink Connect remain responsible for applying their own:
parental-agreement or consent arrangements
suitability considerations
supervision arrangements
capacity and best-interests procedures where applicable
incident-reporting processes
safeguarding procedures
Providing, distributing or recommending a TagLink does not transfer those responsibilities to TagLink.
TagLink does not assess a person’s capacity, make decisions about their care or support, or determine their eligibility for services.
TagLink Connect may be supplied through a community launch, organisational programme or controlled pilot. Additional written terms, guidance or programme arrangements may apply where relevant.
Using the TagLink service
TagLink is intended to provide a simple communication route between a person scanning a TagLink and the owner or trusted contact.
Users must not use the service:
unlawfully
fraudulently
to send false or deliberately misleading information
to send abusive, threatening, discriminatory or inappropriate messages
to harass, intimidate or exploit another person
to impersonate another person
to misuse another person’s TagLink or activation code
to interfere with or attempt to compromise the service
to share personal, medical or sensitive information that is not reasonably necessary for the situation
to share a child’s full name, school, home address, diagnosis, medical information or SEND information unless genuinely necessary to explain the immediate situation
We may restrict or deactivate access where we reasonably believe that a TagLink or the service is being misused.
People scanning TagLinks and reconnection arrangements
Information supplied by a person scanning a TagLink is provided voluntarily and is passed through the TagLink service to the owner or trusted contact.
Providing personal contact details when sending a message is optional. If the person scanning chooses to provide their name, email address or phone number, those details will be included in the message sent to the owner or trusted contact.
TagLink does not verify the identity or intentions of the person scanning, the owner, the trusted contact or other third parties.
TagLink is not a party to arrangements or actions agreed between the person scanning, the owner, the trusted contact, family members, carers or participating organisations.
Users should exercise reasonable care when arranging the collection, delivery or return of an item. They should avoid sharing more personal information than is necessary and, where possible, use safe public locations or established delivery services.
Where a TagLink relates to a child, young person or adult who may require assistance, the person scanning should prioritise the individual’s immediate safety and involve appropriate venue staff, responsible adults, police or emergency services where the circumstances require it.
Sending a TagLink message should not delay urgent or emergency assistance.
If somebody is in immediate danger or experiencing a life-threatening medical emergency, call 999.
For urgent medical help where the situation does not appear life-threatening, contact NHS 111.
Service availability
We aim to provide a reliable messaging service, but uninterrupted availability cannot be guaranteed.
The service may occasionally be unavailable because of maintenance, technical issues, internet or email problems, third-party service interruptions or changes required to operate TagLink.
The successful submission or delivery of a message can also depend on factors outside our control, including the device and internet connection used by the person scanning, email-provider filtering and whether the registered email account is accessible and monitored.
We may update, improve or modify the service from time to time.
If the TagLink digital messaging service were ever discontinued, the QR-based messaging functionality may no longer operate.
Business, club, community and volume orders
Business, club, community and other volume orders may be supplied under a separate quotation, programme brief, pilot brief or agreed order specification covering matters such as:
quantity
branding
pricing
packaging
delivery
production timescales
programme scope
pilot scope
intended use
Where specific terms are agreed in writing for an individual business, community, programme, pilot or volume order, those agreed terms will apply to that order where they differ from these general Terms of Use.
Intellectual property
The TagLink name, branding, website content, product designs and associated materials belong to Orange Feather Ltd or are used with appropriate permission.
They may not be copied, reproduced or used commercially without permission.
Customers and organisations retain ownership of logos or artwork they provide to us and grant TagLink permission to reproduce that material as necessary to fulfil the relevant order.
Liability
TagLink provides a communication tool intended to improve the opportunity for a lost item to reconnect with its owner or for a person to reconnect with their trusted contact.
TagLink is not:
a GPS or live-location tracker
a medical device
a personal alarm
an emergency-response service
a monitoring service
a care provider
a replacement for appropriate care or supervision
a replacement for a family’s or organisation’s safeguarding procedures
a replacement for an organisation’s missing-person or missing-child procedures
We cannot guarantee:
that an item will be found
that a finder will scan the TagLink
that a finder will contact the owner
that a finder will return an item
that a Band will always be worn
that a Wallet Card will always be carried
that somebody will notice or scan a TagLink
that a message or notification will be successfully delivered or read immediately
that the owner or trusted contact will be available or respond
that a person will be assisted or safely reconnected
the identity, intentions or conduct of any person scanning or receiving a TagLink message
the accuracy of information submitted by third parties
TagLink should only be used as an additional communication and reconnection measure. It should not be relied upon as the only way to protect, supervise, monitor, locate or assist an item or person.
To the extent permitted by law, TagLink is not responsible for the actions or omissions of people scanning TagLinks, owners, trusted contacts, family members, carers, participating organisations or other third parties.
Nothing in these terms excludes or limits any liability that cannot legally be excluded, including liability for fraud or fraudulent misrepresentation, death or personal injury caused by negligence, or your statutory consumer rights.
If you are purchasing as a consumer, these terms do not affect the rights given to you by law. Consumer-contract terms must remain fair and transparent and cannot remove statutory protections.
Privacy
Personal information is handled in accordance with our Privacy Policy.
This includes information used for activation, TagLink messages, TagLink Connect, orders, support, feedback and enquiries.
Further information about responsible use, children and young people, safeguarding and the limitations of the service is available on our Data & Safeguarding page.
Changes to these terms
We may update these Terms of Use as TagLink develops or where our products, services or legal requirements change.
The latest version will always be published on this page.
Changes will not remove statutory rights relating to orders already placed.
Where reasonably practicable, material changes affecting active TagLink Connect users or participating organisations may be communicated to the relevant trusted contacts or organisations.
Governing law
These terms are governed by the laws of England and Wales.
If you are a consumer, you also retain any mandatory legal protections that apply to you based on where you live.
Company details
Orange Feather Ltd trading as TagLink
Registered in England & Wales
Company number: 14263776
Registered office: 192 Guildford Road, Lightwater, Surrey, GU18 5RL, United Kingdom
Email: hello@taglink.co.uk
If you have any questions about these Terms of Use, contact:
If you have any questions about these Terms of Use, you can contact: hello@taglink.co.uk
By purchasing, activating, managing or using a TagLink product, or by using our website or messaging service, you agree to these terms.
If you activate or manage a TagLink for another person, you are responsible for complying with these terms and ensuring that your use of the TagLink is appropriate.
Who we are
TagLink is a trading name of Orange Feather Ltd, a company registered in England and Wales under company number 14263776.
General enquiries: hello@taglink.co.uk
Orders and returns: returns@taglink.co.uk
TagLink products and service
TagLink provides physical QR tags, stickers, Bands and Wallet Cards together with a digital messaging service.
For everyday belongings, the service is designed to help lost items reconnect with their owners.
TagLink Connect is our person-support service. It provides an additional way for somebody to help a child, young person or adult reconnect with a parent, family member, carer or other trusted contact.
For the purpose of these terms, the trusted contact is the adult whose email address is registered to receive messages when the TagLink is scanned.
When a TagLink is activated, its QR code is connected to the email address provided by the owner or trusted contact.
When somebody scans the QR code, they can send a message through the TagLink service. That message is routed to the email address associated with the TagLink.
TagLink is not a GPS or location-tracking service. We cannot guarantee that an item will be found or returned, or that a person will be assisted or reconnected with their trusted contact.
Placing an order
Retail purchases are currently processed securely through Stripe.
When placing an order, you are responsible for providing accurate:
contact information
delivery information
product choices
personalisation or engraving details
Prices shown at checkout are the prices applicable to that order, including any delivery charge shown before payment.
If we are unable to fulfil an order, there is an obvious pricing or product error, or we need further information from you before production, we may contact you and, where necessary, cancel and refund the order.
Personalised and custom products
Many TagLink products are personalised or engraved specifically for the customer.
Please check any names, initials, wording, logos or other personalisation carefully before submitting your order.
We are not responsible for errors in personalisation information supplied by the customer.
Where you provide a business, club, school or other organisation’s logo or branding, you confirm that you have the appropriate authority or permission for us to reproduce it for the purpose of fulfilling your order.
We may decline personalisation that we reasonably believe is unlawful, offensive, misleading or infringes another person’s rights.
Delivery, cancellations and returns
Delivery times, charges, international delivery, cancellations, returns and refunds are explained in our Delivery & Returns Policy.
Personalised or custom-made products cannot normally be cancelled or returned simply because you have changed your mind once personalisation has begun.
This does not affect your statutory rights if a product is faulty, damaged, incorrectly supplied or not as described.
UK online customers also have statutory cancellation rights for most non-personalised goods.
Activating your TagLink
You are responsible for providing an accurate email address and activation code when activating your TagLink.
You may also provide the trusted contact’s name, but this is optional and is used only to personalise notifications.
You should ensure that:
your activation details remain accurate and current
you can access the email account associated with the TagLink
the email account is monitored appropriately
you check messages relating to the TagLink
you contact us if the email address associated with the TagLink needs to be changed
you test the TagLink after activation to confirm that its QR code and notification journey work
Where a TagLink is activated for another person, the registered email address should belong to the family member, carer or other trusted contact who has agreed to receive messages.
The person activating or managing the TagLink is responsible for explaining its purpose to the person wearing or carrying it, involving them in the decision wherever reasonably possible and ensuring that its use is appropriate.
Where a TagLink is used on a child’s belongings, it should be activated and managed using the details of a parent, legal guardian or other appropriate responsible adult.
Where TagLink Connect is used by somebody under 18, it must be activated and managed by their parent or legal guardian, or another responsible adult authorised by their parent or legal guardian.
The child’s email address should not be used as the trusted contact. TagLink does not require the child’s name or contact details during activation.
By activating TagLink Connect for somebody under 18, you confirm that you are aged 18 or over and that you are their parent or legal guardian, or a responsible adult authorised by their parent or legal guardian.
TagLink Connect
TagLink Connect may be supplied as a wearable Band, Wallet Card or Support Pack containing both.
Each format provides a QR-based communication route to the trusted contact registered during activation.
The wearer does not need to press a button, charge a device, use an app or operate any technology.
TagLink Connect can be used by children, young people and adults who may benefit from an additional way for somebody to contact a person they trust.
The wearer, their family, carer or supporting organisation is responsible for deciding whether TagLink Connect is appropriate for the individual and their circumstances.
Use of TagLink Connect should be voluntary, clearly explained and centred on the individual’s needs, comfort and wishes wherever reasonably possible.
For a child or young person, the purpose of TagLink Connect should be explained in a way appropriate to their age, communication needs and understanding. Their views and willingness to wear or carry it should be considered.
The wearer, their parent, legal guardian, carer or trusted contact may stop using TagLink Connect at any time.
Contact hello@taglink.co.uk if you would like a TagLink deactivated or the registered email address changed.
Families, carers and organisations retain their existing duty of care and safeguarding responsibilities.
Schools, parent-carer forums, community groups, care providers and other organisations distributing or recommending TagLink Connect remain responsible for applying their own:
parental-agreement or consent arrangements
suitability considerations
supervision arrangements
capacity and best-interests procedures where applicable
incident-reporting processes
safeguarding procedures
Providing, distributing or recommending a TagLink does not transfer those responsibilities to TagLink.
TagLink does not assess a person’s capacity, make decisions about their care or support, or determine their eligibility for services.
TagLink Connect may be supplied through a community launch, organisational programme or controlled pilot. Additional written terms, guidance or programme arrangements may apply where relevant.
Using the TagLink service
TagLink is intended to provide a simple communication route between a person scanning a TagLink and the owner or trusted contact.
Users must not use the service:
unlawfully
fraudulently
to send false or deliberately misleading information
to send abusive, threatening, discriminatory or inappropriate messages
to harass, intimidate or exploit another person
to impersonate another person
to misuse another person’s TagLink or activation code
to interfere with or attempt to compromise the service
to share personal, medical or sensitive information that is not reasonably necessary for the situation
to share a child’s full name, school, home address, diagnosis, medical information or SEND information unless genuinely necessary to explain the immediate situation
We may restrict or deactivate access where we reasonably believe that a TagLink or the service is being misused.
People scanning TagLinks and reconnection arrangements
Information supplied by a person scanning a TagLink is provided voluntarily and is passed through the TagLink service to the owner or trusted contact.
Providing personal contact details when sending a message is optional. If the person scanning chooses to provide their name, email address or phone number, those details will be included in the message sent to the owner or trusted contact.
TagLink does not verify the identity or intentions of the person scanning, the owner, the trusted contact or other third parties.
TagLink is not a party to arrangements or actions agreed between the person scanning, the owner, the trusted contact, family members, carers or participating organisations.
Users should exercise reasonable care when arranging the collection, delivery or return of an item. They should avoid sharing more personal information than is necessary and, where possible, use safe public locations or established delivery services.
Where a TagLink relates to a child, young person or adult who may require assistance, the person scanning should prioritise the individual’s immediate safety and involve appropriate venue staff, responsible adults, police or emergency services where the circumstances require it.
Sending a TagLink message should not delay urgent or emergency assistance.
If somebody is in immediate danger or experiencing a life-threatening medical emergency, call 999.
For urgent medical help where the situation does not appear life-threatening, contact NHS 111.
Service availability
We aim to provide a reliable messaging service, but uninterrupted availability cannot be guaranteed.
The service may occasionally be unavailable because of maintenance, technical issues, internet or email problems, third-party service interruptions or changes required to operate TagLink.
The successful submission or delivery of a message can also depend on factors outside our control, including the device and internet connection used by the person scanning, email-provider filtering and whether the registered email account is accessible and monitored.
We may update, improve or modify the service from time to time.
If the TagLink digital messaging service were ever discontinued, the QR-based messaging functionality may no longer operate.
Business, club, community and volume orders
Business, club, community and other volume orders may be supplied under a separate quotation, programme brief, pilot brief or agreed order specification covering matters such as:
quantity
branding
pricing
packaging
delivery
production timescales
programme scope
pilot scope
intended use
Where specific terms are agreed in writing for an individual business, community, programme, pilot or volume order, those agreed terms will apply to that order where they differ from these general Terms of Use.
Intellectual property
The TagLink name, branding, website content, product designs and associated materials belong to Orange Feather Ltd or are used with appropriate permission.
They may not be copied, reproduced or used commercially without permission.
Customers and organisations retain ownership of logos or artwork they provide to us and grant TagLink permission to reproduce that material as necessary to fulfil the relevant order.
Liability
TagLink provides a communication tool intended to improve the opportunity for a lost item to reconnect with its owner or for a person to reconnect with their trusted contact.
TagLink is not:
a GPS or live-location tracker
a medical device
a personal alarm
an emergency-response service
a monitoring service
a care provider
a replacement for appropriate care or supervision
a replacement for a family’s or organisation’s safeguarding procedures
a replacement for an organisation’s missing-person or missing-child procedures
We cannot guarantee:
that an item will be found
that a finder will scan the TagLink
that a finder will contact the owner
that a finder will return an item
that a Band will always be worn
that a Wallet Card will always be carried
that somebody will notice or scan a TagLink
that a message or notification will be successfully delivered or read immediately
that the owner or trusted contact will be available or respond
that a person will be assisted or safely reconnected
the identity, intentions or conduct of any person scanning or receiving a TagLink message
the accuracy of information submitted by third parties
TagLink should only be used as an additional communication and reconnection measure. It should not be relied upon as the only way to protect, supervise, monitor, locate or assist an item or person.
To the extent permitted by law, TagLink is not responsible for the actions or omissions of people scanning TagLinks, owners, trusted contacts, family members, carers, participating organisations or other third parties.
Nothing in these terms excludes or limits any liability that cannot legally be excluded, including liability for fraud or fraudulent misrepresentation, death or personal injury caused by negligence, or your statutory consumer rights.
If you are purchasing as a consumer, these terms do not affect the rights given to you by law. Consumer-contract terms must remain fair and transparent and cannot remove statutory protections.
Privacy
Personal information is handled in accordance with our Privacy Policy.
This includes information used for activation, TagLink messages, TagLink Connect, orders, support, feedback and enquiries.
Further information about responsible use, children and young people, safeguarding and the limitations of the service is available on our Data & Safeguarding page.
Changes to these terms
We may update these Terms of Use as TagLink develops or where our products, services or legal requirements change.
The latest version will always be published on this page.
Changes will not remove statutory rights relating to orders already placed.
Where reasonably practicable, material changes affecting active TagLink Connect users or participating organisations may be communicated to the relevant trusted contacts or organisations.
Governing law
These terms are governed by the laws of England and Wales.
If you are a consumer, you also retain any mandatory legal protections that apply to you based on where you live.
Company details
Orange Feather Ltd trading as TagLink
Registered in England & Wales
Company number: 14263776
Registered office: 192 Guildford Road, Lightwater, Surrey, GU18 5RL, United Kingdom
Email: hello@taglink.co.uk
If you have any questions about these Terms of Use, contact:
If you have any questions about these Terms of Use, you can contact: hello@taglink.co.uk
Let’s talk about TagLink.
Tell us what you would like to protect, personalise or brand, and we’ll help you find the right TagLink option.
Ideal for clubs, communities, travel and business enquiries.
Let’s talk about TagLink.
Tell us what you would like to protect, personalise or brand, and we’ll help you find the right TagLink option.
Ideal for clubs, communities, travel and business enquiries.
TagLink®
Helping lost items
find their way back.
TagLink® by Orange Feather Ltd | Registered in England & Wales No. 14263776 | Lightwater, Surrey | +44 7359 916345
TagLink™
Helping lost items
find their way back.
TagLink™ by Orange Feather Ltd | Registered in England & Wales No. 14263776 | Lightwater, Surrey | +44 7359 916345
TagLink™
Helping lost items
find their way back.
Activate your TagLink
taglink.co.uk/activate
Need help? hello@taglink.co.uk
TagLink™ by Orange Feather Ltd
Registered in England & Wales No. 14263776
Lightwater, Surrey | +44 7359 916345
